Many qualified and capable women in India give up their ability to remain financially independent when they take a break from their career to give motherhood their full attention. A few years later when they try to return to the workforce, they find their career gap to be a huge obstacle to getting good opportunities.
Even though the Indian economy has grown more than 10 times since 1990, its female workforce participation has fallen from 30% in 1990 to 19% as of 2021, according to World Bank data. (Source: www.businesstoday.in)
DRIM Global, India’s foremost Performance Marketing platform, gives women returnees an opportunity to avail free training and certification to join the workforce as digital marketing specialists, specifically, Influencer Talent Managers.
Operating globally, including India, Brazil, USA, Mexico, Europe and the MENA region, DRIM is the trusted choice for brands like Domino’s, KFC, McDonald’s, Hamley’s, Swiggy DineOut, Myntra, IDFC FIRST, Tata Neu Personal Loans, and more. Recognized by the industry for delivering results on the CPA (Cost Per Action) basis, DRIM is not just another marketing agency. The award-winning platform’s unique approach enables businesses to keep their marketing budgets lean as clients are charged only for the measurable results delivered.
DRIM’s Machine learning based technology empowers leading brands to achieve their business goals through performance marketing campaigns executed through the best performing influencers in India - ranging from nano influencers, to micro influencers, macro influencers and everything in between.
Recognizing the challenges women face in restarting their careers post major life events, DRIM has been on a mission to empower Indian women. Well over 90% of the company’s Influencer Talent Managers are women, making the company a trailblazer in fostering career growth for women returnees looking for legitimate remote working positions.
Also Read: Unpacking Influencer Marketing at the DRIM Global Workshop in partnership with Karnataka Digital Economy Mission
Payal Ranjan is one such supermom who joined DRIM as an Influencer Talent Manager in March 2022. She balances her work responsibilities and motherhood incredibly well. Owing to her dedication and commitment to performance, she grew in the company to take up responsibilities as a Personal Mentor and Tester. A fitness enthusiast, she also teaches Zumba, and yet is able to deliver excellent results at work too due to the flexibility of remote working at DRIM.
DRIM’s workforce consists of several students as well, who manage their studies while doing their best at work too, thereby securing financial independence. Rashadbi Mullani is a remarkable DRIMer and a student who works with DRIM, since 18 years of age. She joined the influencer marketing technology platform 2 years ago out of curiosity at the insistence of her sister Heena Mullani, who works as an HR Mentor.
Rashadbi now works as a negotiator, HR Mentor and moderator. She says,”Balancing studies with work is quite a challenging task. Every student will agree with me about this. As students, we need money to manage our daily expenses, so we take up opportunities to earn an income. There's no shortcut to manage things well or work effectively, the only thing to do is to prioritise & value the right things in life and focus on setting and achieving goals without any lame reasons.”
Due to her positive approach towards work and the mindset of a problem solver, she was able to guide a micro influencer (with merely 3k followers ) in her team to earn Rupees 7 lakhs on one of the projects, in turn earning a good amount for herself as well.
HR mentor Heena Mullani joined DRIM in March 2022. Her story has been nothing short of amazing. “Starting as a scout, my dedication led to a quick promotion to HR mentor within three months. Amidst professional growth, a delightful turn occurred with the news of my pregnancy. Navigating challenges like mood swings and ‘pregnancy brain’, I took maternity leave but returned to the workforce with DRIM after 4-5 months. Starting afresh as a scout, I caught the attention of our Head of Education, Anna Schmeleva, securing another opportunity in HR.” Heena mentors newbies at DRIM, supporting their initial weeks as Influencer Talent Managers and bringing out the best in them.
Our 22 years old HR Admin at DRIM, Tanisha Shrivastava, joined the company in May 2023 as an Influencer Talent Manager. After just 2 months of joining, she got selected for her new role. This is her first job after graduation.
She says about her experience of working with DRIM, “As a student fresher, you only pray that you make a great impression in your company. Being at DRIM, I have learnt that mistakes happen so that you learn from them and gain an exceptional mindset for your work.” She values the freedom to be able to make mistakes and learn from them at DRIM.
Pallavi Reddy, an Influencer Talent Manager from Mumbai says,”I worked as a software engineer for almost a year and a half. Then, I had to resign after the delivery of my daughter. After 13 yrs of a career gap, I restarted my career with DRIM and joined as a scout on April 19th, 2023. I started my training with our lovely mentor Sonal and understood how CPA affects our salary. Then I worked hard with the aim to achieve something in my life. Now, I am very happy with my earnings as well as my publications. Today, I am a 'Negotiator', 'Project Tester' and 'Raising Top'. I started from scratch and rose to the top. I gifted one pair of gold earrings to my daughter with my hard earned money from DRIM. This was and still is, a proud moment for me.”
She thanks her seniors and mentors for their guidance throughout her training and adaptation period.
Maria Bhopalwala, HR and Project Mentor who joined DRIM as an Influencer Talent Manager in 2022 says,” Joining DRIM has been a life-changing experience for me. Being a housewife and mother of one, I always desired to make an identity for myself. DRIM provided me an opportunity to pursue my dreams along with spending time with my family and working in a comfortable environment. I started my journey as an Influencer Talent Manager just out of curiosity, unaware that I would climb the ladders of growth in a short period. DRIM has given me a new sense of identity and purpose. It has allowed me to pursue my passions, and connect with like-minded women. I am no longer just a housewife, but a creative force that is making a difference in the world. I have been able to maintain a better work-life balance and have become more productive as a result. I am grateful for this opportunity and hope that more people can experience the benefits of DRIM.”
Why should YOU join DRIM?
- Remote Opportunities: Balancing work and your duties and responsibilities at home becomes easier when you get an opportunity to work from the comfort of your home with flexible working hours.
- Free Training & Certification: Unlike online job scams that require applicants to pay to secure a job or avail of training to begin earning, DRIM offers free training and certification upon successful completion of the training program . The training program is 2 weeks long and is conducted online.
- No prior experience needed: Applicants need not have prior digital marketing experience. Our Influencer Talent Managers consist of varied qualified professionals like engineers and architects, graduates, post graduates and even students.
-
Opportunity to grow within the company: Many of our Influencer Talent Managers who begin working with us as freelancers get an opportunity to join the core team as a full time employee, based purely on merit and not on tenure. We have examples of employees absorbed into full time positions after just months of joining the organisation. DRIM rewards great performance for employees just as it does for influencers collaborating with us.
- Performance based Remuneration: Payouts are tied to performance, with no fixed or capped salaries. That means you get to earn as much as YOU decide. Your income depends upon how efficient you are, how effective you are, and how smartly you handle your tasks.
- Returnees welcome! The role of an Influencer Talent Manager is ideal for individuals seeking legitimate work-from-home options, mothers returning to the workforce, and students aspiring for financial independence.
Who can join DRIM as an Influencer Talent Manager?
- Age: Between 20- 45 years.
- Availability: Able to dedicate at least 5 hours a day in total, according to your availability.
- Skills: Good communication skills (written and spoken English), social media proficiency, quick learner, disciplined, and a team player.
Read: Verifying Your DRIM Job Offer: Avoid scams!
Training and Certification:
- No digital marketing background or experience is required.
- Free training over 2 weeks, conducted online through Telegram and video lessons.
- Nearly 24/7 support from experienced mentors and project seniors.
At present, DRIM has more than 300 Influencer Talent Managers working remotely as freelancers, of which 85 best-performing individuals have been promoted to other profiles as full-time employees.
Maria Bhopalwala, HR and Project Mentor who joined DRIM as an Influencer Talent Manager in 2022 says,” Joining DRIM has been a life-changing experience for me. Being a housewife and mother of one, I always desired to make an identity for myself. DRIM provided me an opportunity to pursue my dreams along with spending time with my family and working in a comfortable environment. I started my journey as an Influencer Talent Manager just out of curiosity, unaware that I would climb the ladders of growth in a short period. DRIM has given me a new sense of identity and purpose. It has allowed me to pursue my passions, and connect with like-minded women. I am no longer just a housewife, but a creative force that is making a difference in the world. I have been able to maintain a better work-life balance and have become more productive as a result. I am grateful for this opportunity and hope that more people can experience the benefits of DRIM.”
Shifa Agewan, who joined as an Influencer Talent Manager has now progressed to being an HR Mentor. She says about her journey so far,”Joining DRIM for me has been a great opportunity, as I can work at my own time convenience! Being a housewife I dealt with many ups and downs in the past 1 year. But I never gave up. I felt drained at one point, but trust me there was a turning point for me in the month of March when I joined the Noon project. Since then I never felt drained! Cheers to DRIM FAMILY for always being there and to all seniors for always being supportive!”
Lakshmi Priya, the Head of HR at DRIM said, "Starting my journey at DRIM in April 2022 after a career gap of 14 years felt like stepping into a dark room with only a small light. Despite the initial uncertainty, I embraced the opportunity as an Influencer Marketing Specialist and began to explore the possibilities at DRIM. As I continued to learn and grow, my hard work was rewarded with promotions, eventually leading me to become Head of HR at DRIM India in less than two years.
Today, I have the privilege of managing a talented team of recruiters, overseeing education and strategy, and representing the company. My journey at DRIM has shown the potential for growth and success when you tackle new challenges with determination and a readiness to learn."
Would you like to join us?
If you meet the criteria mentioned above and are ready to embark on a career journey with DRIM, apply now for our Influencer Talent Manager training program.
The recruitment team will reach out to eligible candidates for a detailed discussion.
Join us at DRIM Global as we continue to spearhead innovations in performance driven influencer marketing. True women empowerment starts with flexibility and freedom of choice to work from wherever you want to work!
Click HERE to submit your application today!